Branding and brochure design project for the TAT (Tourism Authority of Thailand) who are bidding to host the International Conference on Emergency Medicine in Bangkok in 2026. They wanted a bright cheerful design that represented Thai culture and medical advancements in the country. I decided on using the Thai Wai to represent the graceful and kind nature of the Thai people. I interlinked this with a heart monitor blip for the medical aspect. The final logo also resembles Wat Arun one of the oldest temples in Bangkok.
Jan, 05 2021