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Local SEO strategies for small businesses

A robust online presence is crucial for the success of small businesses. Local SEO (Search Engine Optimisation) is a powerful tool that enables these businesses to connect with their local customer base effectively. In this guide, VIVI Creative will explore th

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What is a lead magnet and how do I build one?

A lead magnet is a marketing term that refers to an enticing incentive or offer provided by a business to potential customers in exchange for their contact information, typically their email addresses. The primary goal of a lead magnet is to attract and captur

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10 steps to redesign your website?

Imagine your website as the digital front door to your business. It's the first thing your potential customers see when they come knocking, and it's a reflection of your brand, your values, and your commitment to providing a seamless online experience. But wha

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6 reasons why you need to update your website

In 2023 the online marketplace is uber competitive, your website is the digital face of your business. It's the gateway through which potential customers form their first impressions, make purchase decisions, and engage with your brand. However, the digital la

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Logo designing secrets

A logo is the hallmark that defines a company's identity. It's the first impression, the lasting memory, and the beacon that guides customers to your business. A masterfully crafted logo speaks volumes about your brand's values, mission, and uniqueness. In thi

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How to choose the right font for your brand

When you think about branding, one of the most important and often overlooked parts is the chosen type face. The art of typography is like a silent conductor, that orchestrates the symphony of your brand's identity. Typography isn't just about letters; it

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The Art of Web Design: what makes good and bad design.

Your website is often the first port of call for any business or person looking to use your services or buy your product. It's the virtual handshake that can either make a compelling first impression or leave potential customers searching for the exit button.

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Twitter Rebrand to X

Well seeing as the entire design industry is weighing in on the rebrand of Twitter, I thought that VIVI Creative should also chirp up! See what we did there!Is Elon Musk wasting some of his billions on a pointless rebrand or is it a stroke of genius? He's defi

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Creating a Memorable Brand Experience

Standing out and leaving a lasting impression on customers is essential for brand success. One of the most powerful ways to achieve this is by crafting a memorable brand experience. When customers connect emotionally with a brand, they become loyal advocates,

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The Future of Web Design

Design is constantly evolving, adapting to new technologies, user expectations, and cultural shifts. As we move through 2023, it's essential for web design studios to stay ahead of the curve and embrace emerging trends. In this blog post, VIVI Creative ex

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How do you develop an app?

The explosive growth of user-friendly and accessible mobile applications has revolutionised the way we interact with technology. Whether you're an aspiring entrepreneur or an established business, grasping the intricacies of app design and development is essen

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The Psychology of Colour in Branding

Colour possesses a remarkable ability to influence our emotions, perceptions, and behaviors. In the world of branding, colour plays a crucial role in creating memorable experiences and communicating a brand's personality. By understanding the psychology o