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The Psychology of Colour in Branding

Colour possesses a remarkable ability to influence our emotions, perceptions, and behaviors. In the world of branding, colour plays a crucial role in creating memorable experiences and communicating a brand's personality. By understanding the psychology o

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The power of rebranding

A well-executed rebrand can breathe new life into a brand, it can enhance its relevance and most importantly create a lasting impact in the minds of consumers. Rebranding goes beyond simply changing a logo or colour scheme; it encompasses a holistic appro

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How Webflow is revolutionising web design

There are so many ways to build a website and it is always a challenge for business owners in knowing and understanding what to choose and what is going to deliver them the best results. Having a visually stunning and user-friendly website is essential for bus

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Subscription Based Design for Startups

In today's competitive business landscape, startups face unique challenges and constraints. One crucial aspect for startups to gain a competitive edge is to invest in effective design solutions that help establish a strong brand identity and engage target audi

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The Power of Backlinks: The Key to SEO Success

In the ever-evolving world of search engine optimization (SEO), one element stands out as a fundamental pillar of success: backlinks. Backlinks play a crucial role in determining a website's authority, visibility, and ranking on search engine results pages (SE

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Rebrands that Failed - the cost of bad design

"If you think good design is expensive, you should look at the cost of bad design." — Dr. Ralf Speth. In the competitive world of business, branding plays a vital role in shaping consumer perception and establishing a company's identity. A successful re

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Designing for Sustainability: Creating Eco-Friendly Designs for a Greener Future

In an era where environmental concerns have become increasingly pressing, designers like us have a unique opportunity and responsibility to create sustainable and eco-friendly designs. By adopting sustainable practices, we as design professionals can contribut

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The importance of a consistent Brand identity in 2023

In the dynamic and fiercely competitive digital landscape of 2023, it has become more essential than ever for businesses to establish a distinctive and consistent brand identity. Having a strong brand identity serves as the foundation for successful marketing,

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How can I get my website to rank higher on Google?

This has got to be one of the most commonly asked questions we get here at VIVI Creative. It is a question that plagues a lot of business owners, getting to the first page on Google is so important in driving traffic and sales to your website.We build and desi

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How to Design a Website That Converts Visitors into Customers in 2023

So you have paid out your hard earned cash and had a brand new website made for your business. It is perfectly designed in your brand colours, you have spent hours agonising over the content and layout, with months of back and forth with the web design agency

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Best ways to generate leads for my business?

Generating leads is an essential part of any business, in order to grow as a company you need to increase your customer base and grow your revenue. You need to connect with more customers and reach out to your potential audience in order to do this. Which is o

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Which paid ads are best for businesses? Facebook or Google?

As a business owner looking to pay for advertising online there are two main choices for you. They have long been the leading lights and most successful platforms on the internet and also need no introduction. We have Facebook and Google who both offer busines